Personal Portfolio
Resume
Creative and business savvy Marketing and Communications Senior Manager with nearly 20 years’ experience across a broad range of media and marketing functions. Develops and implements marketing strategies. Demonstrated ability to increase sales through digital marketing.
View Sarah Lanse’s Resume
Skills and Qualifications
| · Marketing/Digital Marketing | · Google Ads & Analytics Certified |
| · Written and Oral Communications | · Multimedia |
| · Social Media Management | · Media Relations/PR |
| · Email Marketing | · Copyediting |
| · WordPress Website Design | · Adobe Photoshop & Illustrator |
| · Search Engine Optimization | · Website & Social Media Analytics |
| · Asana | · Toggl |
| · Canva | · PC & Mac Operating Systems |
| · Looker Studio | · Slack |
Certifications
| Google Ads Display | Google Ads Measurement |
| Google Ads Search | Google Analytics (GA4) |
| Hootsuite Platform | HubSpot Content Marketing |
| HubSpot Social Media | HubSpot SEO |
| Hootsuite Social Marketing | LinkedIn Marketing Solutions Fundamentals |
News Releases:
Greensboro Pride March to Remember
Nonprofit Gets Portion of Stolen Money Back
Greensboro Pride Sees Record Attendance
Alternative Resources of the Triad Wins Nonprofit of the Year
Blue Ridge Companies Raises $65k for Toys for Tots
Blue Ridge Companies Celebrates 20 Years
Blue Ridge Companies Collects Thousands of Socks
Media Appearances
Greensboro Pride event commemorates history of the Stonewall Riots of 1969 (6/27/2023)
When is the City of Greensboro’s Pride Festival? (6/13/2023)
Organization that hosts Greensboro Pride loses $40k in PayPal fraud, nonprofit says (12/29/2022)
Beat the End-of-Year Donation Rush (12/18/18)
Local options for Giving Tuesday (11/26/18)
Score great deals while helping fund employment opportunities at Triad Goodwill (11/23/18)
Here’s How You Can Save Money on Halloween Costumes at Goodwill (10/17/18)
Greensboro mom reunited with pillow that belonged to son who passed(8/13/18)
Serious deals on back-to-school shopping (8/13/18)
Give a Little, Gain a Lot: End-of-Year Donation Reminders (12/30/16)
Gearing Up for Last-Minute Donation Rush (12/27/16)
Blogs
9 Digital Marketing Mistakes to Avoid
Zibster Made Daniel Leonard’s Business Easy to Find Online
13 Scary Marketing Mistakes and How to Avoid Them
Make Your Apartment Feel Like Home
Marketing Materials:
(marketing materials, posters, and ads that I have designed and created)
Click on an image to view it full screen
