Don’t let social media stress you out, especially if you are just getting started. A misconception in the social media world is that you need to be everywhere at once. You don’t. All that will accomplish is stressing you out, making you stretch for content and setting yourself up for failure. So how do you set yourself (or your business) up for social media success? Take it one step at a time.
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You have probably seen ads for companies that promise to get you to the top of the Google rankings and charge you a hefty fee for their work. Here’s the problem: many of those companies use tactics that will work against you in the long run. For example, many of them will use backlink schemes, designed to manipulate your rankings. That includes buying and/or selling backlinks, linking your website to unrelated content or using automated programs to create links to your site.
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